THORNTON, Colo.—Republicans are eyeing Hispanic voters to flip Colorado red and investing tremendous resources to tip a once-reliably blue voting bloc to their side.
On Wednesday, the Republican National Committee opened its first ever Hispanic Outreach Center in Colorado, situated just north of Denver in Colorado’s newly drawn eighth congressional district. Considered a toss up between the two parties this November, the district holds the largest share of Hispanic voters in the state at 38 percent.
Vera Ortegon, the national party’s Colorado committeewoman, said traditional Hispanic values seamlessly map onto the Republican Party’s November agenda. Ultimately, Ortegon said, Hispanic voters care about the same thing as all other voters: high inflation, crime, and good schools.
“We want to have the opportunity to pursue the American dream. This is what our politics are really about,” she said. “We are the Republican Party. We are members of the big tent. We have minorities on our minds.”
The opening of the outreach center signals just how seriously—and aggressively—the Republican Party is courting Hispanic voters this November. Opinion polling regularly shows Hispanics giving President Joe Biden low approval ratings. Republicans in recent years, such as former president Donald Trump, have boasted the highest share of the Hispanic vote in generations.
Hispanics make up roughly 20 percent of Colorado’s population and could prove decisive over who wins the state’s hotly contested Senate election between the incumbent Michael Bennet (D.) and Republican businessman Joe O’Dea. A large majority of Hispanics in Colorado, 63 percent, believe the United States is on “the wrong track,” according to a recent poll . That same poll found that only 40 percent of Hispanic respondents say they believe the Democratic Party “would be best at addressing issues they’re concerned about.”
“This center is part of our party’s commitment to building relationships with the Hispanic American community. […]
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