Fox News received the worst ratings news it has ever experienced on Friday, marking the continued implosion of the previously top-rated cable news channel. As Dailywire’s Matt Walsh revealed on Facebook, their trajectory is likely worse than most even realize.
For 120 straight weeks, Fox News was the most-watched cable news network in primetime. Its main competitors, MSNBC and CNN, never came close. In the key advertising demographic — people between the ages of 25 and 54 — Fox News was the undisputed leader. But last week, after nearly two months of declining ratings following the ouster of Tucker Carlson, Fox News’ streak came to an abrupt and very unceremonious end. Last Friday, Fox News recorded its worst performance in primetime in the network’s history. Just 109,000 people between the ages of 25 to 54 tuned into Tucker Carlson’s old 8pm time slot, to watch the replacement show “Fox News Tonight.”
How bad is that? To put it in context, “Fox News Tonight” was ranked 41st out of all cable news shows on Friday. This is the time slot that used to routinely be ranked number one. Now YouTube streams of people playing with Legos get more viewers. And keep in mind — Fox News attracted those 109,000 viewers on a very busy news night, after the announcement of Donald Trump’s indictment. Not many people cared what Fox News anchors had to say about the indictment of a presidential frontrunner.
Whatever you make of that, it’s clear that the implosion of Fox News is well underway. And it’s showing no signs of stopping. Last week, as Tucker discussed on his Twitter show Thursday, Fox News executives publicly condemned a veteran producer who wrote a banner criticizing Joe Biden. Five years ago, the banner wouldn’t have attracted any attention whatsoever. But under the current leadership at Fox News, it led to the producer leaving the network within 48 hours.
That banner is the most interesting thing that’s happened in that time slot for about two months, so of course Fox News cracked down on it. What’s happening at Fox feels familiar. The network is on the same trajectory we saw with Bud Light, then Target. Fox News executives, for some reason, are destroying their own product, and now they’ve lost the trust of their customer base.
Fox News Is Worse Than Anheuser-Busch and Target
For some conservatives, the exodus from Fox News began years ago. Others, including me, stopped watching following the 2020 election. Most who have abandoned the network took the firing of Tucker Carlson as the last straw. But there are more people to prompt to leave, and that prompting starts with us.
I’m not the first and I won’t be the last to call on patriots to stop watching Fox News. There are many reasons, but the biggest in my book is that they are controlled opposition. They work on behalf of the UniParty Swamp which itself answers to the Globalist Elite Cabal. That makes their crimes exponentially worse than Anheuser-Busch who hired the wrong spokesperson. It makes Fox News far more dangerous than Target or other retail stores that sell LGBTQIA+ supremacy products.
Fox News is willfully misleading Americans. They have been doing so for some time, working as controlled opposition by sprinkling globalist propaganda in with their occasional moments of ideological clarity.
They didn’t like Tucker Carlson. They don’t like any of the current hosts who are marginally patriotic or who embrace the truth. They tolerate the occasional truth as a means to entice people into absorbing the propaganda they deliver.
Fox News does the bidding of Big Pharma. They work on behalf of the Chinese Communist Party. They cover for George Soros, Klaus Schwab, and Bill Gates. In short, the network operates as an organization that must be considered the enemy of the people.
Please boycott them if you haven’t already. They’re irredeemable. Does that mean running off to CNN or any of the leftist outlets? No. Newsmax and One America News are better options. There is also a burgeoning industry of conservative news outlets that should get attention. I’ve been trying to vet them out as much as possible and there is potential. There is hope. More on that later.
Of course, The Liberty Daily is an easy go-to destination online for those who crave the truth. As Editor, I can assure you that the publisher and I do everything in our power to keep a constant flow of content available to our readers. If you appreciate us and believe we’re doing right by the nation, please spread the word.
Five Things New “Preppers” Forget When Getting Ready for Bad Times Ahead
The preparedness community is growing faster than it has in decades. Even during peak times such as Y2K, the economic downturn of 2008, and Covid, the vast majority of Americans made sure they had plenty of toilet paper but didn’t really stockpile anything else.
Things have changed. There’s a growing anxiety in this presidential election year that has prompted more Americans to get prepared for crazy events in the future. Some of it is being driven by fearmongers, but there are valid concerns with the economy, food supply, pharmaceuticals, the energy grid, and mass rioting that have pushed average Americans into “prepper” mode.
There are degrees of preparedness. One does not have to be a full-blown “doomsday prepper” living off-grid in a secure Montana bunker in order to be ahead of the curve. In many ways, preparedness isn’t about being able to perfectly handle every conceivable situation. It’s about being less dependent on government for as long as possible. Those who have proper “preps” will not be waiting for FEMA to distribute emergency supplies to the desperate masses.
Below are five things people new to preparedness (and sometimes even those with experience) often forget as they get ready. All five are common sense notions that do not rely on doomsday in order to be useful. It may be nice to own a tank during the apocalypse but there’s not much you can do with it until things get really crazy. The recommendations below can have places in the lives of average Americans whether doomsday comes or not.
Note: The information provided by this publication or any related communications is for informational purposes only and should not be considered as financial advice. We do not provide personalized investment, financial, or legal advice.
Secured Wealth
Whether in the bank or held in a retirement account, most Americans feel that their life’s savings is relatively secure. At least they did until the last couple of years when de-banking, geopolitical turmoil, and the threat of Central Bank Digital Currencies reared their ugly heads.
It behooves Americans to diversify their holdings. If there’s a triggering event or series of events that cripple the financial systems or devalue the U.S. Dollar, wealth can evaporate quickly. To hedge against potential turmoil, many Americans are looking in two directions: Crypto and physical precious metals.
There are huge advantages to cryptocurrencies, but there are also inherent risks because “virtual” money can become challenging to spend. Add in the push by central banks and governments to regulate or even replace cryptocurrencies with their own versions they control and the risks amplify. There’s nothing wrong with cryptocurrencies today but things can change rapidly.
As for physical precious metals, many Americans pay cash to keep plenty on hand in their safe. Rolling over or transferring retirement accounts into self-directed IRAs is also a popular option, but there are caveats. It can often take weeks or even months to get the gold and silver shipped if the owner chooses to close their account. This is why Genesis Gold Group stands out. Their relationship with the depositories allows for rapid closure and shipping, often in less than 10 days from the time the account holder makes their move. This can come in handy if things appear to be heading south.
Lots of Potable Water
One of the biggest shocks that hit new preppers is understanding how much potable water they need in order to survive. Experts claim one gallon of water per person per day is necessary. Even the most conservative estimates put it at over half-a-gallon. That means that for a family of four, they’ll need around 120 gallons of water to survive for a month if the taps turn off and the stores empty out.
Being near a fresh water source, whether it’s a river, lake, or well, is a best practice among experienced preppers. It’s necessary to have a water filter as well, even if the taps are still working. Many refuse to drink tap water even when there is no emergency. Berkey was our previous favorite but they’re under attack from regulators so the Alexapure systems are solid replacements.
For those in the city or away from fresh water sources, storage is the best option. This can be challenging because proper water storage containers take up a lot of room and are difficult to move if the need arises. For “bug in” situations, having a larger container that stores hundreds or even thousands of gallons is better than stacking 1-5 gallon containers. Unfortunately, they won’t be easily transportable and they can cost a lot to install.
Water is critical. If chaos erupts and water infrastructure is compromised, having a large backup supply can be lifesaving.
Pharmaceuticals and Medical Supplies
There are multiple threats specific to the medical supply chain. With Chinese and Indian imports accounting for over 90% of pharmaceutical ingredients in the United States, deteriorating relations could make it impossible to get the medicines and antibiotics many of us need.
Stocking up many prescription medications can be hard. Doctors generally do not like to prescribe large batches of drugs even if they are shelf-stable for extended periods of time. It is a best practice to ask your doctor if they can prescribe a larger amount. Today, some are sympathetic to concerns about pharmacies running out or becoming inaccessible. Tell them your concerns. It’s worth a shot. The worst they can do is say no.
If your doctor is unwilling to help you stock up on medicines, then Jase Medical is a good alternative. Through telehealth, they can prescribe daily meds or antibiotics that are shipped to your door. As proponents of medical freedom, they empathize with those who want to have enough medical supplies on hand in case things go wrong.
Energy Sources
The vast majority of Americans are locked into the grid. This has proven to be a massive liability when the grid goes down. Unfortunately, there are no inexpensive remedies.
Those living off-grid had to either spend a lot of money or effort (or both) to get their alternative energy sources like solar set up. For those who do not want to go so far, it’s still a best practice to have backup power sources. Diesel generators and portable solar panels are the two most popular, and while they’re not inexpensive they are not out of reach of most Americans who are concerned about being without power for extended periods of time.
Natural gas is another necessity for many, but that’s far more challenging to replace. Having alternatives for heating and cooking that can be powered if gas and electric grids go down is important. Have a backup for items that require power such as manual can openers. If you’re stuck eating canned foods for a while and all you have is an electric opener, you’ll have problems.
Don’t Forget the Protein
When most think about “prepping,” they think about their food supply. More Americans are turning to gardening and homesteading as ways to produce their own food. Others are working with local farmers and ranchers to purchase directly from the sources. This is a good idea whether doomsday comes or not, but it’s particularly important if the food supply chain is broken.
Most grocery stores have about one to two weeks worth of food, as do most American households. Grocers rely heavily on truckers to receive their ongoing shipments. In a crisis, the current process can fail. It behooves Americans for multiple reasons to localize their food purchases as much as possible.
Long-term storage is another popular option. Canned foods, MREs, and freeze dried meals are selling out quickly even as prices rise. But one component that is conspicuously absent in shelf-stable food is high-quality protein. Most survival food companies offer low quality “protein buckets” or cans of meat, but they are often barely edible.
Prepper All-Naturals offers premium cuts of steak that have been cooked sous vide and freeze dried to give them a 25-year shelf life. They offer Ribeye, NY Strip, and Tenderloin among others.
Having buckets of beans and rice is a good start, but keeping a solid supply of high-quality protein isn’t just healthier. It can help a family maintain normalcy through crises.
Prepare Without Fear
With all the challenges we face as Americans today, it can be emotionally draining. Citizens are scared and there’s nothing irrational about their concerns. Being prepared and making lifestyle changes to secure necessities can go a long way toward overcoming the fears that plague us. We should hope and pray for the best but prepare for the worst. And if the worst does come, then knowing we did what we could to be ready for it will help us face those challenges with confidence.